I asked my 8 year old daughter what her earliest memory was. She remembers playing in the sand in Mauritious, when her sister was a baby (that would be around 4 and a half years ago when she was 4 years old). She remembers because of the photos and videos she looks through.

The importance of photographs, for myself and my own memories, is something I already knew. Photographs are our memory holders.

Hearing my daughter reaffirm the significance of photos in recalling her memories really struck me.

We don’t remember what we think we will. Especially now in the fast-paced digital world that we live in.

Photos help ground you in the moment they are made. They illuminate the pathway back to your memories. Perhaps a memory of a special occasion, or the once-familiar routine of an ordinary day or maybe they help us recall a moment of joy or discovery.

Whatever we photographed, that significant moment now ceases to exist, except for in a photo. These special moments deserve to be captured and cherished.

Photographs have a superpower ability to connect us to our treasured moments and our most loved ones.